CURVENEWYORK August 2017 Recap

The Lingerie Journal The Lingerie Journal – Lingerie Trends, News & Expert Advice Above: Silent Arrow founder Kelly Barrett. Undies change lives. Whether its someone experiencing a proper bra fitting, a new mom discovering the perfect nursing cami, or a breast cancer survivor who continues her recovery thanks to a new mastectomy bra, great lingerie is powerful. And for the designers and entrepreneurs who make intimate apparel their business, lingerie also transforms their lives. Above: Julio Tabares and Marcela Fiol, the husband and wife team behind the Muse Lingerie. At CURVENEWYORK this summer, we met with designers who said starting their businesses enriched their lives. Silent Arrow founder Kelly Barrett, for example, said working on her brand became a journey in self-(re)discovery. “Creating [Silent Arrow] was a … Read More

Maison Close Nicolas Busnel Interview

The Lingerie Journal The Lingerie Journal – Lingerie Trends, News & Expert Advice Above: Nicolas Busnel showcasing one of three styles he feels represents his brand. If you spent years laboring, creating and crafting your lingerie brand and someone asked you to pick just one style to represent your work…how would you respond? “Just one!?!” is what Nicolas Busnel, founder of Maison Close, exclaimed when I asked him this question during a visit to his brand’s flagship store in New York City earlier this summer. Above and from left: Nicolas Busnel, CEO and Designer; Andree Ciccarelli, Sales Department NYC; Clarisse Bourguignon, Sales and Marketing Assistant; Samantha Rose Pontillo, Store Manager and Marielle Tortorelli, Head of Marketing. “No. Just one?” I nodded and watched him exhale, run … Read More

Lingerie Selection August 2017 Recap

The Lingerie Journal The Lingerie Journal – Lingerie Trends, News & Expert Advice Above: Nevaeh Intimates. A trunk show at Long Island’s La Femme Dangereuse; a Pop Up Shopping Event at the Rack Shack in Brooklyn and two trade shows in the heart of Manhattan… The Lingerie Selection (TLS) is making 2017 a year-long celebration of lace. Above: the Giving Bride. This is by design. The show’s founders, Maggie Gillette, Alessandra Baker and Melissa Franchi are crafting the TLS as an experience buyers (and consumers) can enjoy throughout the year – a welcome change to the lingerie world! Their two-day trade show ties together the other events (trunk shows, pop ups, and upcoming seminars). And the latest edition of the TLS wrapped up earlier this month with … Read More

CURVENEWYORK: Retailers Dish On New Vendors and Trends

The Lingerie Journal The Lingerie Journal – Lingerie Trends, News & Expert Advice “The August CURVE show is our favorite time to attend because of all the beautiful bright colors we see for spring and summer.” – Jennifer Rosen, Hope Chest. A new location, new brands and new technology brought success to CURVENEWYORK, which returned to the Javits Center from August 6 – 8, 2017. Show attendance was up this year—the second day at CURVENEWYORK was the second best day for the trade show since 2011, says Eurovet show organizers. They reported attendance from buyers from Bloomingdales, Journelle, Saks Fifth Avenue, Shopbop, Torso Lingerie Studio, Brooklyn Fox, Petticoat Fair, and The Town Shop among many others. Lila and Julie at the @tia_lyn_lingerie booth at the Curve Expo. Tia Lyn Lingerie is … Read More

3 Reasons Why Your Teensy Bikini Has That Hefty Price Tag

The Lingerie Journal The Lingerie Journal – Lingerie Trends, News & Expert Advice Pineapple Lushie One Piece by Novel Swim Before you sneer at the sight of another swimsuit’s price tag, understand the process of what it takes to get a bikini in front of your eyes. I sell my bikinis first hand to customers all the time. Often, I host pop ups on the beach where I have my swimwear collections for sale. Recently, a customer stormed away in a humph shouting, “100 dollars for a swimsuit! You’ve got to be kidding me!” The suit I was selling had actually been marked down from $160. People ask, “why the hefty price tag?” all the time. Once I explain it to them, the wheels in their … Read More

The Best Multivitamins to Take Every Day

In case you haven’t already noticed, none of us are spring chickens anymore. It’s time to get serious about your health. We’re not your parents, so we won’t bust your balls about your beer, brisket or bourbon consumption, but you should start thinking about what you’re putting in your body on a regular basis. One […] Read More

Artful Lingerie Selection

The Lingerie Journal The Lingerie Journal – Lingerie Trends, News & Expert Advice the Lingerie Selection opens its doors tomorrow (August 8, 2017)! To remind our readers about the beautiful lingerie at the show, illustrator Haley Housman shares her visions of TLS exhibitors: Etched Lingerie, Loulette Lingerie, Tyes by Tara, Uwila Warrior, Alessandra Mackenzie, the Giving Bride, Nevaeh Intimates, Suzy and Black. (As we finished this project, a new exhibitor joined: Taryn Winters! A luxury, fit-conscious lingerie line designed out of the NY designer’s childhood ballet studios.) The Lingerie Selection runs from August 8 – 9, 2017 at Daylight Studios in New York City (450 West 31st Street, 8th Floor) from 10am – 6pm daily. Etched Lingerie Contact Details Email: ellana@etchedwoman.com Website: etchedwoman.com Loulette Lingerie Contact Details Email: … Read More

Focus On Greatness

Introducing Men’s Luxury Footwear Brand – The Milton Shoe Company “Focus on greatness” is the motto of newcomer luxury footwear brand The Milton Shoe Company – a slogan that aims to inspire entrepreneurial spirit and motivate modern men.  As a small business owner myself with my blog, Oh Anthonio, I can wholly relate to this message to keep me striving to do better every day.  Being a fashion blogger, especially, I truly know the importance of good shoes since they are literally the foundation of every outfit!  That’s why I’m extremely excited to introduce you to The Milton Shoe Company. · At The Milton Shoe Company, each pair of shoes is a reminder to put your best foot forward.  Each shoe is designed… Read More

Sugar Candy Releases Retailer Videos

The Lingerie Journal The Lingerie Journal – Lingerie Trends, News & Expert Advice “[Sugar Candy] definitely increased our sales average…we implemented this product in store in January and it’s now the beginning of May and we’ve sold 300 of this product in various sizes.” Debra Kinney, Debras. If a picture is worth a thousand words, what is the value of a video? Cake Lingerie is set to measure its worth with the release of new case study videos that showcase retailers and their success with the newly launched Sugar Candy line of bras. The case studies feature Australian-based retailers, Debra Kinney owner of DeBras in Sydney and Esther Labi, owner of Storm in a D Cup in Sydney. This is the first time the company is offering … Read More